
Tuesday, February 10, 2009
Schematic 1st floor
Here are some schematics...These have changed quite a bit from the first set that I put together. I am putting this into CAD tonight. I'll have something for you tomorrow.

Monday, February 9, 2009
First Floor Schematics
So, I've been working on my first floor...I've run into some code issues, but I think that I have worked them out as best as I can right now. I had to put in another set of stairs, and moved the original set to an outer wall. I also moved the restrooms to the back and have set an area for pallet storage and unloading for stocking during the night hours and deliveries. I have allotted space for 3 check stands, one self service and 2 typical. Also cart storage was placed int the front lobby.
picture to be attached shortly
picture to be attached shortly
Thursday, February 5, 2009
Adjacencies!
Book Layout!
Thursday, January 22, 2009
Program Development
Grocery:
Produce Department
Meat Department
Frozen Foods and Dairy
Bread and Baked Goods
Deli Department
Additional Service Spaces:
Canned/Dry goods
Wine
Manager’s office
Customer service
Sales
Restrooms
Mezzanine Storage Facility
Receiving
Restaurant:
Kitchen
Dining Room
Wait Stations
Restrooms
Produce Department
Approximately 1000 Square Feet
Sales Area—745 sq. ft.
5 shelf units Approx. 30 linear ft.
Produce Bins 2 @ Approx. 4’ x 6’
Hanging Scale 2
Bag Dispenser 2
Sprinkler system 1
Backroom—250 sq. ft.
Cooler 8’ x 10’
Dry Storage Pallet Rack 1
Triple Compartment Sink 1
Hand Sink 1
Wrap and Wrap Table 1 @ 3’ x 6’
Scale 1
Meat Department
Approximately 1300 Square Feet Total
Sales Area—800 sq. ft.
Wall shelves and display Approx. 70 linear ft.
Reach in Freezer
Backroom—500 sq. ft.
300 sq ft
Meat Cooler 1 @ 12’ x 12’
Chicken Cooler 1 @ 6’ x 8’
Meat Freezer 1 @ 6’ x 8’
Scale 1
Work Table 1 @ 3’ x 6’
Triple Compartment Sink 1
Hand Sink 1
Wrap and Wrap Table 1 @ 3’ x 6’
Scale 1
Slicer 1
Grinder 1
Dairy and Frozen Departments
Dairy: Approximately 300 Square Feet total
Frozen: Approximately 650 Square Feet total
Dairy
Dairy cases Approx. 16 linear ft.
Frozen foods and Ice Cream
Reach In cases Approx. 50 linear ft.
Bread Department
Approximately 300 Square Feet
Sales Area
Wall shelves and display Approx. 24 linear ft.
Backroom
Dry Storage
Deli Department
Approximately 400 Square Feet Total
Sales Area—150 sq. ft.
Deli case (cold) 6
linear ft.
Cheese case 6 linear ft.
Back Counter space 12 linear ft.
Backroom—250 sq. ft.
Deli cooler 1 @ 6’ x 8’
Deli freezer 1 @ 6’ x 8’
Triple Compartment Sink 1
Work table 1 @ 3’ x 6’
Scales 2
Slicer 2
Wrap table 1 @ 3’ x 6’
Deli Storage 6’ x 8’
Additional Spaces to be developed
All areas totaling approximately 7,400 square feet
2,000 square feet canned goods
400 square feet wine
200 square feet manager’s office
200 square feet manager’s office
Mezzanine Level Storage Warehouse
Produce Department
Meat Department
Frozen Foods and Dairy
Bread and Baked Goods
Deli Department
Additional Service Spaces:
Canned/Dry goods
Wine
Manager’s office
Customer service
Sales
Restrooms
Mezzanine Storage Facility
Receiving
Restaurant:
Kitchen
Dining Room
Wait Stations
Restrooms
Produce Department
Approximately 1000 Square Feet

Sales Area—745 sq. ft.
5 shelf units Approx. 30 linear ft.
Produce Bins 2 @ Approx. 4’ x 6’
Hanging Scale 2
Bag Dispenser 2
Sprinkler system 1
Backroom—250 sq. ft.
Cooler 8’ x 10’
Dry Storage Pallet Rack 1
Triple Compartment Sink 1
Hand Sink 1
Wrap and Wrap Table 1 @ 3’ x 6’
Scale 1
Meat Department

Approximately 1300 Square Feet Total
Sales Area—800 sq. ft.
Wall shelves and display Approx. 70 linear ft.
Reach in Freezer
Backroom—500 sq. ft.
300 sq ft
Meat Cooler 1 @ 12’ x 12’
Chicken Cooler 1 @ 6’ x 8’
Meat Freezer 1 @ 6’ x 8’
Scale 1
Work Table 1 @ 3’ x 6’
Triple Compartment Sink 1
Hand Sink 1
Wrap and Wrap Table 1 @ 3’ x 6’
Scale 1
Slicer 1
Grinder 1

Dairy and Frozen Departments
Dairy: Approximately 300 Square Feet total
Frozen: Approximately 650 Square Feet total
Dairy
Dairy cases Approx. 16 linear ft.
Frozen foods and Ice Cream
Reach In cases Approx. 50 linear ft.
Bread Department

Approximately 300 Square Feet
Sales Area
Wall shelves and display Approx. 24 linear ft.
Backroom
Dry Storage
Deli Department
Approximately 400 Square Feet Total
Sales Area—150 sq. ft.
Deli case (cold) 6
linear ft.Cheese case 6 linear ft.
Back Counter space 12 linear ft.
Backroom—250 sq. ft.
Deli cooler 1 @ 6’ x 8’
Deli freezer 1 @ 6’ x 8’
Triple Compartment Sink 1
Work table 1 @ 3’ x 6’
Scales 2
Slicer 2
Wrap table 1 @ 3’ x 6’
Deli Storage 6’ x 8’
Additional Spaces to be developed

All areas totaling approximately 7,400 square feet
2,000 square feet canned goods
400 square feet wine
200 square feet manager’s office
200 square feet manager’s office
Mezzanine Level Storage Warehouse
Restaurant
Approximately 5,200 Square Feet Total
Back of House—850 sq. ft.
Cooler 6’ x 8’
Freezer 6’ x 8’
Pantry 8’ x 10’
Storage 8’ x 10’
Triple Compartment Sink 2
Hand sink 2
Range 2
Microwave Oven
Convection Oven
Prep Counters
Fryer
Dish washer
Drying Racks
Dining Room—4,350 sq. ft.
(allotted on level, subtract atrium spaces from total)
ADA Restrooms
Seating TBA
Tables TBA
Waitress Stations 2
Office
Staff Lounge
Space Function
Downtown Baton Rouge is in dire need of reinventing and reviving of its historical and functional features. Going back to its intended design and using Third Street as a retail center will prove beneficial to the fabric and culture of Baton Rouge. The introduction of a Grocery Store and restaurant to Third Street will bring back much of the objectives that Baton Rouge developers first proposed. It will operate as follows:
Grocery: 6 am - 10 pm Monday - Saturday
8 am - 8 pm Sunday
Restaurant: 11 am - 10 pm Monday - Saturday
8 am - 8 pm Sunday
Grocery: 6 am - 10 pm Monday - Saturday
8 am - 8 pm Sunday
Restaurant: 11 am - 10 pm Monday - Saturday
8 am - 8 pm Sunday
Owner Profile and Business Plan
Owner: Michael Scott Brinkley
4315 Mimosa Street
Baton Rouge, La 70808
The owner of this Market is Mr. Michael Scott Brinkley, a Business Management Alumnae of Louisiana State University, strives to create this grocery store and eatery to supplement the needs of the surrounding populace. He feels that there is a great need for this service, and that this venture will prove beneficial to the fabric of Downtown Baton Rouge. The owner’s concerns and needs are primarily focused on the success of both parts of the business, the restaurant and grocery. In order to assure that his investment proves worthwhile, he wants Third Street Grocers to be seen by the customer as a place offering value, and quality service. His grocery store needs to assimilate to the feel of a well developed downtown . Baton Rouge has made strides towards creating a more community oriented downtown space, and Third Street Grocers will be an important part of this transformation. His store must also stand out from other storefronts in the Central Business District. Brinkley wants customers to leave Third Street Grocers impressed and satisfied that they have found a sophisticated shopping spot complete with an in-house eatery. He will insure this enjoyable experience by providing customers with fresh produce, a large range of national brands as well as local products, and employees that are not only professional and kind, yet knowledgeable about their wares. By developing a strong marketing scheme and providing routine ads and announcements Third Street Grocers can become a successful and necessary part of the Downtown infrastructure resulting in a business that proves productive, effective, efficient, and lucrative to its owner, while producing happy and satisfied employees and customers.
4315 Mimosa Street
Baton Rouge, La 70808
The owner of this Market is Mr. Michael Scott Brinkley, a Business Management Alumnae of Louisiana State University, strives to create this grocery store and eatery to supplement the needs of the surrounding populace. He feels that there is a great need for this service, and that this venture will prove beneficial to the fabric of Downtown Baton Rouge. The owner’s concerns and needs are primarily focused on the success of both parts of the business, the restaurant and grocery. In order to assure that his investment proves worthwhile, he wants Third Street Grocers to be seen by the customer as a place offering value, and quality service. His grocery store needs to assimilate to the feel of a well developed downtown . Baton Rouge has made strides towards creating a more community oriented downtown space, and Third Street Grocers will be an important part of this transformation. His store must also stand out from other storefronts in the Central Business District. Brinkley wants customers to leave Third Street Grocers impressed and satisfied that they have found a sophisticated shopping spot complete with an in-house eatery. He will insure this enjoyable experience by providing customers with fresh produce, a large range of national brands as well as local products, and employees that are not only professional and kind, yet knowledgeable about their wares. By developing a strong marketing scheme and providing routine ads and announcements Third Street Grocers can become a successful and necessary part of the Downtown infrastructure resulting in a business that proves productive, effective, efficient, and lucrative to its owner, while producing happy and satisfied employees and customers.
Site and Environmental Factors

Shown are the existing 1st and 2nd floor plans. The ground floor is currently a financial advisory firm and the hatched area is an existing tenant who's space will be acquired for the development of this project. The second floor consists of an enclosed space of about 4,000 sq. feet and an exterior roof top that is undeveloped. In total, the enclosed space at this time consists of approximately 10,100 sq. ft. At the present time, the plan is to expand upon these spaces, and as a result, the final square footages will reach approximately 15,300.





Background Feasibility and City Planning Studies
Downtown Baton Rouge
This is to be the principle retail and entertainment district of the Downtown area. It is anchored by the west capitol parking garage, on a trajectory that delivers pedestrians south onto third street, concluding at the Auto Hotel on Lafayette street. A principle destination for this area will be the proposed cinema and retail multiplex that will support restaurants, bars, cafes, and nightlife in general (Plan Baton Rouge , i).
Commercial Development
The findings of the Plan Baton Rouge research group identify that Downtown Baton Rouge is presently economically underdeveloped, and with proper management and leasing efforts, downtown is capable of supporting and additional 300,000 square feet of retail and restaurant establishments. It is recommended that most of this commercial growth primarily occupy the length of Third Street. Additional service retail and a public market are recommended at Main Street between River Road and Seventh Street (Plan Baton Rouge, ii). (This location is only 1 block from the proposed location of Third Street Grocers.)
Historical Third Street
Third Street is the historical retail street of the Downtown. It has lost its function. The disappearance of retail from Third Street is a phenomenon of the 1960s. This was a result of several policies one being the granting of the planning commission to allow for urban sprawl. This pulled the consumer away from the center of the city. Secondly, the attempt to retrofit Third Street into a pedestrian mall, proved utterly detrimental. Parking has proved to be the third factor in deterring Third Street from continuing its prosperous retail history.
The Future of Third Street
It is proposed that a movie theater be placed at the corner of Third and Florida to act as an anchor for the retail strip. Third Street Grocers would then be located on the same block as that location. located in the heart of the Downtown retail area will provide consumers with a missing resource, a food market. Due to the urban sprawl of the 60s and 70s, all of the grocery stores have been relocated to areas down the interstate. The citizens living in and around the core of Downtown Baton Rouge lack a permanent grocery market. I intend on giving them one.It is recommended that downtown develop a public market that is around 15,000 square feet. Third Street Grocers and its accompanying restaurant will boast around 15,000 square feet total.
Why Third Street Grocers Will Work
The residential population in the immediate downtown retail area was estimated at only 2,000 people in 1998. This low number is in stark contrast to the estimated 17,000 permanent workers in the area everyday. According to the City of Baton Rouge, an additional 100,000 people conduct some business in the Downtown area on a daily basis. Plans for new residential developments will increase the area’s populace by another 2,000 people. Shopping in the neighborhoods is inadequate. Neighborhood life is premised on ordinary needs being available within walking distance of home. Retail plays an important role here and should include at least a neighborhood grocery, video store, restaurant, ATM, postal service, etc. The Plan Baton Rouge study has designated the area around the intersection of Main and Seventh streets as an optimum location for these vital parts of infrastructure. Reasons for this location include: underutilized commercial buildings suitable for these purposes, convenient location for state employees, nearby to proposed parking lot, located between Beauregard and Spanish Town Neighborhoods. The Potential for a Public Market located in Downtown Baton Rouge Exists: The primary, secondary, and tertiary population of the area will support up to 15,000 square feet of Public Market. The public market would provide services to nearby neighborhoods and workers in the CBD. The Primary trade area, composed of Spanish Town, Beauegard Town, as well as the daily office workers, will account for most of the day to day sales for the market. The worker (daytime) will utilize the market before, or on the way to work, their lunch break, and after work. They will be using the store for more convenience-oriented sales as opposed to the secondary trade area. The secondary trade area (within 5 miles) will make up a large portion of the weekend sales and will shop at the proposed market on a less frequent basis than those living in closer proximity.
This is to be the principle retail and entertainment district of the Downtown area. It is anchored by the west capitol parking garage, on a trajectory that delivers pedestrians south onto third street, concluding at the Auto Hotel on Lafayette street. A principle destination for this area will be the proposed cinema and retail multiplex that will support restaurants, bars, cafes, and nightlife in general (Plan Baton Rouge , i).
Commercial Development
The findings of the Plan Baton Rouge research group identify that Downtown Baton Rouge is presently economically underdeveloped, and with proper management and leasing efforts, downtown is capable of supporting and additional 300,000 square feet of retail and restaurant establishments. It is recommended that most of this commercial growth primarily occupy the length of Third Street. Additional service retail and a public market are recommended at Main Street between River Road and Seventh Street (Plan Baton Rouge, ii). (This location is only 1 block from the proposed location of Third Street Grocers.)
Historical Third Street
Third Street is the historical retail street of the Downtown. It has lost its function. The disappearance of retail from Third Street is a phenomenon of the 1960s. This was a result of several policies one being the granting of the planning commission to allow for urban sprawl. This pulled the consumer away from the center of the city. Secondly, the attempt to retrofit Third Street into a pedestrian mall, proved utterly detrimental. Parking has proved to be the third factor in deterring Third Street from continuing its prosperous retail history.
The Future of Third Street
It is proposed that a movie theater be placed at the corner of Third and Florida to act as an anchor for the retail strip. Third Street Grocers would then be located on the same block as that location. located in the heart of the Downtown retail area will provide consumers with a missing resource, a food market. Due to the urban sprawl of the 60s and 70s, all of the grocery stores have been relocated to areas down the interstate. The citizens living in and around the core of Downtown Baton Rouge lack a permanent grocery market. I intend on giving them one.It is recommended that downtown develop a public market that is around 15,000 square feet. Third Street Grocers and its accompanying restaurant will boast around 15,000 square feet total.
Why Third Street Grocers Will Work
The residential population in the immediate downtown retail area was estimated at only 2,000 people in 1998. This low number is in stark contrast to the estimated 17,000 permanent workers in the area everyday. According to the City of Baton Rouge, an additional 100,000 people conduct some business in the Downtown area on a daily basis. Plans for new residential developments will increase the area’s populace by another 2,000 people. Shopping in the neighborhoods is inadequate. Neighborhood life is premised on ordinary needs being available within walking distance of home. Retail plays an important role here and should include at least a neighborhood grocery, video store, restaurant, ATM, postal service, etc. The Plan Baton Rouge study has designated the area around the intersection of Main and Seventh streets as an optimum location for these vital parts of infrastructure. Reasons for this location include: underutilized commercial buildings suitable for these purposes, convenient location for state employees, nearby to proposed parking lot, located between Beauregard and Spanish Town Neighborhoods. The Potential for a Public Market located in Downtown Baton Rouge Exists: The primary, secondary, and tertiary population of the area will support up to 15,000 square feet of Public Market. The public market would provide services to nearby neighborhoods and workers in the CBD. The Primary trade area, composed of Spanish Town, Beauegard Town, as well as the daily office workers, will account for most of the day to day sales for the market. The worker (daytime) will utilize the market before, or on the way to work, their lunch break, and after work. They will be using the store for more convenience-oriented sales as opposed to the secondary trade area. The secondary trade area (within 5 miles) will make up a large portion of the weekend sales and will shop at the proposed market on a less frequent basis than those living in closer proximity.
Wednesday, January 21, 2009
An Introduction to the design development of Third Street Grocers
Following research efforts by the city of Baton Rouge, it has been determined that not only is the Downtown area useful for its nightlife and attractions, but has significant untapped consumer potential. During recent years, many residential development ventures have begun to take shape for Downtown Baton Rouge. Although there are many aspects of the area that support more residential development, there is a lack of a few basics. Residents must travel a considerable distance to shop for groceries and home essentials. The problem to be addressed is that of providing the residents and day to day workers in Downtown Baton Rouge with a grocery market. This design proposes retrofitting a downtown building with a full service grocery market in addition to an eatery. The design of Third Street Grocers follows through all phases of the design process and in its finality, includes: construction documents, furniture specifications, materials and finish selections and a final presentation. The store owner for this design is a local entrepreneur, that possesses a great appreciation for Baton Rouge’s Downtown core. The primary users of the space are its employees, customers, and owner.

Third Street Grocers will be located at 315 Third Street, between Florida and Laurel. Current location of the Planet Beach Downtown location and Commonwealth Financial Advisors.
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